Pop & Sol
Creative Direction: Tom Harris
Photography: Alana Roolaart
Additional Design: Conor Finn
Pop & Sol is Nuts.com's cooler cousin, a partner brand built for retail and designed to reach a younger audience with a bolder attitude and modern edge. Created to stand out in the nut aisle as a new, modern option you can trust, it blends vibrant flavor ("Pop") with nearly a century of heritage ("Sol"). Fully developed by Nuts.com's internal creative team, the brand brings the family’s legacy to life through expressive design, playful storytelling, and an energy that speaks to the next generation of snackers.

